Competition among FPC Connector Suppliers

Author：Danny / time：2018-12-10 / The number of clicks：528

Due to the worldwide prevalence of smartphones, the popularity of digital cameras, the increase of 3D TV, and an increasing demand for laptop computers, the market for electronic devices keeps growing. This trend favors the connector manufacturing industry. As a result, major Asian suppliers predict that the demand for connectors in mainland China will increase by 15 percent. Taiwan has a greater demand, and it is expected to have a 30 percent increase. Hong Kong has an even greater demand for electronic devices than Mainland China. So, the connector is considered to be sustainable product, and major manufacturers in Asia have been trying to expand the market share of the FFC/FPC stock market and acquire the right to supply FFC/FPC Connector. 

 

    Therefore, a general manager of an electronics corporation wanted to take advantage of the market’s demand for FFC/FPC Connector. To make a breakthrough in the market where FFC/FPC connectors with 0.5 mm interval are the majority, he developed products with a 0.3mm interval. This new product has low electric contact resistance, can work under a wider range of temperatures, and it can endure high voltage. Some companies in Taiwan and Hong Kong take a similar view and have changed the original pin interval with a view to increase its precision.

    Another trend in the industry is to increase productivity to gain competitive advantages in terms of quantity and quality. For example, a limited electronic corporation has planned to relocate its headquarter from Zhejiang to the Songjiang industrial park in Shanghai. The purpose is to make use of the talents and the resourceful technical exchange platform in Shanghai. The well-developed transportation system and geographical advantage of Shanghai can also help the company increase its productivity. Similarly, Taiwanese connector suppliers keep upgrading productivity in overseas factories as well as establishing factories in mainland China. This strategy has its shortcomings. The cost of production has drastically dropped, causing the quota to be 5 to 15 percent lower, and the suppliers may sell more for less profit.

    Generally speaking, the strategic measures taken by major connector suppliers show that with an increasing demand on the FFC/FPC connectors, there is keen, increasing competition on the market. Consumers can benefit from this phenomenon. Inevitably, the prices of consumer electronics keep falling, and the connector suppliers have to adjust the quoted prices accordingly. There is still a great demand for FPC Connector .